📚 Books
Some timeless wisdom from Marcus Aurelius on how to be happy in life. Not much has changed since he wrote in his diary.
"If you do the job in a principled way, with diligence, energy and patience, if you keep yourself free of distractions, and keep the spirit inside you undamaged, as if you might have to give it back at any moment. If you can embrace this without fear or expectation-can find fulfillment in what you're doing now, as Nature intended, and in superhuman truthfulness (every word, every utterance)-then your life will be happy.
No one can prevent that."
- Marcus Aurelius, Meditations
📜 Articles
"When something becomes less available, our freedom to have it is limited, and we experience an increased desire for it. We rarely recognize, however, that psychological reactance has caused us to want the item more; all we know is we want it. To make sense of our heightened desire for the item, we begin to assign it positive qualities."
- Robert Cialdini
Learn how to avoid the pitfalls of the scarcity principle in my recent post below.
The Scarcity Principle: How To Avoid Expensive Mistakes
“The way to love anything is to realize that it might be lost.”
💭 Quotes
❓ Questions
The scarcity principle can be used in a multitude of ways, both for good and bad. So,
How has the scarcity principle been used against you?
How have you used the scarcity principle to your advantage?
That’s it for this week. Until next time, Karl (The School of Knowledge).
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Photo by Josh Sorenson: https://www.pexels.com/photo/body-of-water-beside-beach-sand-386148/
Nice article. Short and concise. Thanks for sharing!